Honda Powersports

Design and Art Direction for Honda Powersports. Originally tasked with laying out a standard dealer brochure, Honda's branding was pushed to reflect the marriage of fun and function. The design and concept was so well received that the campaign continued onto further branding projects.

Made together with Colin Hodges.

Silver Graphis

honda_motorcycle_fun_spread
honda_vroom_spread
honda_fun_4x4_spread
honda_whoop_whoops_spread
honda_talon_curve_your_enthusiasm
honda_fun_back_covers
cb1000r_billboard_honda_johan_vilchez
fun_honda_billboard_johanvilchez
honda_powersports_fun-sized_billboard_johan_vilchez

Johan Vilchez
Los Angeles CA

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